Among them, daily chemical line cosmetics refer to products sold in shopping malls, supermarkets, and specialty stores. They are characterized by mildness and high safety, and are generally suitable for the general population. Its efficacy is not strong, and it is mainly based on maintenance and simple basic care. There will be no obvious changes in the skin surface before and after use, and the effect will be reflected slowly. The promotion method mainly relies on advertising and word-of-mouth, and the sales volume is large.

professional line cosmetics are also called theater cosmetics. It refers to products that are only sold or used in beauty salons or professional beauty clubs and other beauty institutions. They are purchased and used by beauty professionals, and the purpose of product use is clear. Professionals in beauty institutions design different matching use plans for different skin conditions of customers. Customers need to adjust the matching plan of products in time according to different courses of treatment. If there are professional line cosmetics, it is used when the beauty agency is professionally cared for by the beautician; some need customers to buy them and use them at home according to the guidance of the beautician; some are used for medical beauty.

The sales channels of professional line cosmetics are from manufacturers to agents at all levels, and then to beauty salons or beauty agencies. Because they are not sold in shopping malls, supermarkets or specialty stores, they are not promoted by advertising, but recommended and sold by professionals in beauty agencies.